Bad days ahead for Airtel & Jio as competition rises and customers demand better service in India’s telecom market.
The current data-free recharge plan has ended in our country, and many elderly men and women who own phones solely for calling have to recharge with smartphones.

It’s really interesting. Even today millions of people in rural areas use feature phones. However, they still find it expensive to make calls and have to buy expensive internet packs to talk, which are out of their budget. Direct-to-mobile technology, if implemented correctly, will benefit millions of…
News surfaced that calls for regular phones were being reduced, but they didn’t. In the meantime, ISRO has launched a satellite 🛰️, which will bring D2M technology phones to the market.
A major reason is the new competition. Now satellite internet (like Starlink) and other new technologies are bringing options to customers. Earlier people had only two or three options, now due to new options people will not be completely dependent on Airtel and Jio. This may reduce these companies’ control over prices and customer numbers.
Another problem is rising prices. Mobile and internet plans have become expensive over the past few years. People are now thinking more about their money. They compare plans, choose the cheapest option and switch operators if needed. This has made it difficult for large companies to profit in the long run.
The indigenous company Lava Mobile has developed a prototype phone with D2M technology, and trials and testing are underway.
This is really a very good and important step. D2M technology will free the general public from the worry of expensive recharges and feature phones will also provide free video, news and entertainment.
This will ensure correct information reaches people directly and stop fake news. This initiative of Lava Mobile and Saankhya Lab will increase the country’s self-reliance in semiconductor and digital technology. This move will reduce dependence on telecom companies and make life easier and cheaper for common people.
This new technology will also be available in feature phones priced between ₹2000 and ₹2500, providing further relief to the general public.
This mobile phone will use a chip from Saankhya Lab. Semiconductor technology is crucial for any country’s progress.
D2M technology means Direct to Mobile. Just as we don’t have to pay to listen to FM, similarly, video entertainment and news can be viewed for free on mobile phones, just like TV.
This will help disseminate accurate and precise information to the public.
Fake news will be curbed.
There will be relief from expensive recharges from telecom companies.
Cricket lovers will be able to watch cricket for free.